Ubisoft announced its first venture into NFTs through a new platform called Ubisoft Quartz to launch in beta this week with Ghost Recon Breakpoint for PC players.
According to a statement shared on their website, players can get collectible pieces of Ubisoft game worlds called Digits, which are the playable NFTs in AAA games and running on energy-efficient technology. Digits, such as in-game vehicles or weapons, will be released in limited quantities and editions and rewarded to early adopters for free on in the United States and Canada.
Ubisoft Quartz’ energy-efficient technology is leveraged on the proof-of-stake blockchain Tezos. Previously, Ubisoft had joined with distribution platform Ultra to leverage its games on the UOS blockchain. Ubisoft confirmed that Ultra continues to be one of their block producers.
Ubisoft ranks among the top 25 largest gaming companies worldwide in terms of market capitalization, hovering over $5.8 billion. And it is significant that a AAA gaming company is championing blockchain technology when other companies like Valve have recently removed blockchain games from their marketplaces.