Crypto trading platform Voyager Digital has signed a deal with the National Women’s Soccer League focusing on providing players with crypto education and financial support.
Voyager stated that it would become the league’s first cryptocurrency brokerage partner as part of a multi-year deal. The trading platform said a significant amount of the investment would fund rostered players’ crypto accounts. There is expected to be 12 teams in the NWSL starting in 2022, so up to 312 players could benefit from the Voyager partnership.
As part of the deal with Voyager, one player from each of the NWSL’s teams will act as an ambassador, attending educational events and creating crypto-related content. The exchange said it would be offering key lessons and tools aimed at helping players develop long-term financial growth opportunities after their sports careers had ended.
Many crypto companies and platforms have formed partnerships with sports organizations across the globe as the space expands and becomes more profitable as a sponsor. Voyager is already the crypto brokerage and international partner for the Dallas Mavericks basketball team. Crypto derivatives exchange FTX also publicized that it had become the official sponsor of Major League Baseball.
