Spotify is allegedly testing the option of NFT galleries on musicians’ profiles. Should the tests appear fruitful, the embedment of NFTs would serve to increase artist and fan experiences.
Spotify is running a test for select users of the platform’s Android app. These users can see the NFT previews on the artists’ profiles. At present, only two artists, DJ and producer Steve Aoki and indie rock band The Wombats are known for their adoption of NFTs.
There is no possibility for a direct buy, but after reading about the NFT and getting the enlarged preview, the user can tap to be redirected to the OpenSea page where they could purchase the item. According to reports Spotify does not support videos or GIF formats and would only display a static image without any sounds.
Musicians are actively exploring the NFT market, which could be a vital source of revenue, especially in the times when international touring is being disrupted due to the COVID-19 pandemic.
Last year Linkin Park’s Mike Shinoda became the first major-label artist to release a single as an NFT, and the Kings of Leon were the first band to release a whole album in the form of NFTSs.
