Binance, in cooperation with law enforcement agencies, is launching a campaign to prevent scams by issuing targeted alerts to potential victims. The project, called the “Joint Anti-Scam Campaign,” was rolled out first in Hong Kong, and the company now intends to expand it into other jurisdictions.
According to the company’s post, it collaborated with the Hong Police Force’s Cyber Security and Technology Crime Bureau to build an “alert and crime prevention message” targeted at Hong Kong residents. As part of the pilot project, when users tried to make withdrawals, they were subjected to warning messages that gave them information about common scams and tips on how to avoid scams.
Over the course of four weeks, Binance investigated customers’ responses to the messages. It found that approximately 20.4% of users either decided not to make the withdrawal or investigated further to determine whether the transaction might be a scam.
The warning gave statistics on the number of scams that occurred in Hong Kong in 2001 and recommended resources such as Scameter, the Anti Deception Coordination Center, Cyber Defender and Binance Verify. It also instructed users that Binance will never call them directly.
Binance considers the pilot program to have been a success, and it plans to collaborate with police in other jurisdictions to make tailor-made warning messages for customers outside of Hong Kong.
