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Korea’s Jeju to issue NFT tourist cards to boost Gen Z visitors

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Jeju Island, South Korea’s largest and self-governing province, is set to introduce non-fungible token (NFT) tourist cards in the latter half of 2025, aiming to attract millennials and Generation Z travelers. These digital cards will offer benefits such as travel subsidies and discounts at various tourist attractions, enhancing the island’s appeal to younger visitors.

Known for its scenic hiking trails and resorts, Jeju Island has previously embraced blockchain technology, notably launching a blockchain-based COVID-19 contact tracing app in 2021. The upcoming NFT tourist cards will undergo a trial phase before their full implementation, reflecting the island’s commitment to integrating innovative technologies to boost tourism.

In March 2024, Jeju officials explored the potential of blockchain and NFTs to bolster the local economy, discussing applications in sectors like tourism and fishing. The NFT tourist cards are a direct outcome of these discussions, aiming to increase repeat visits from younger demographics by leveraging digital engagement.

This initiative aligns with a broader resurgence of interest in cryptocurrencies and digital assets in South Korea. As of November 2024, the country saw an increase of 610,000 crypto users, totaling approximately 15.6 million, which constitutes about 30% of the population. By adopting NFT technology in tourism, Jeju Island positions itself at the forefront of digital innovation, catering to the evolving preferences of tech-savvy travelers.

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Thailand to pilot cryptocurrency payments in Phuket

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Thailand is set to launch a pilot program in Phuket in 2025, enabling tourists to use Bitcoin for transactions and streamlining digital payments.

Deputy Prime Minister and Finance Minister Pichai Chunhavajira announced the initiative on January 8, emphasizing that it will operate within Thailand’s existing legal framework without requiring amendments. The program aims to integrate digital currency into everyday transactions, allowing tourists to register Bitcoin through a Thai exchange and verify their identities before making purchases.

The government assures that the pilot will comply with current laws, aiming to make digital transactions more accessible in tourism-focused cities and enhance Thailand’s competitiveness in the global market. A clearinghouse will convert Bitcoin transactions into Thai baht, facilitating seamless payments for foreign tourists.

This initiative follows former Prime Minister Thaksin Shinawatra’s call for Thailand to study cryptocurrencies and engage in sandbox experimentation to remain relevant amid global digitization trends. The pilot program reflects Thailand’s proactive approach to embracing digital assets and modernizing its financial ecosystem.

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Ripple’s RLUSD stablecoin to list ‘imminently’ on more exchanges — Exec

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Ripple’s president, Monica Long, has announced that the company’s stablecoin, Ripple USD (RLUSD), is set to be listed on additional cryptocurrency exchanges imminently. In a recent interview, Long emphasized Ripple’s commitment to expanding RLUSD’s availability, stating, “We are continuing to expand distribution and availability of Ripple dollars on other exchanges. So I think you can expect to see more availability, more announcements coming soon… imminently.”

Currently, RLUSD is accessible on platforms including Bitso, MoonPay, CoinMina, Bullish, Mercado Bitcoin, B2C2, Keyrock, Archax, Independent Reserve, and JST Digital. Since its launch on December 17, RLUSD has achieved a market capitalization of approximately $71.8 million. The majority of its trading volume is concentrated on the Bullish exchange, particularly in trading pairs with USD Coin (USDC) and XRP.

The demand for RLUSD is largely driven by Ripple’s expanding payments business, which reportedly doubled in the past year. Long anticipates significant growth in the stablecoin market, viewing RLUSD as a pivotal component in facilitating seamless on-ramps and off-ramps for cryptocurrency transactions.

In addition to broadening RLUSD’s exchange presence, Ripple has partnered with Chainlink to integrate price feeds for RLUSD on Ethereum and the XRP Ledger. This collaboration aims to provide accurate pricing data, support decentralized finance applications, and mitigate risks such as price manipulation or downtime.

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Bhutan economic hub to set up strategic crypto reserve

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Bhutan’s Gelephu Mindfulness City (GMC), a Special Administrative Region, has announced plans to incorporate major cryptocurrencies—Bitcoin (BTC), Ether (ETH), and BNB—into its strategic reserves. This initiative aims to enhance economic resilience and capitalize on opportunities arising from Bitcoin mining activities.

Unlike other jurisdictions focusing solely on Bitcoin, GMC intends to diversify its reserves by including multiple established digital assets. The administration emphasizes selecting cryptocurrencies with large market capitalizations and deep liquidity to ensure ease of transactions with minimal price impact.

This development follows Bhutan’s issuance of a $100 million bond in November 2024 to fund the GMC project, envisioned as an economic corridor linking South Asia to Southeast Asia. The project is set to be completed over 21 years, reflecting the nation’s commitment to integrating digital assets into its economic framework.

Notably, Bhutan’s government, through Druk Holding and Investments (DHI), already holds significant cryptocurrency assets, including approximately 11,688 BTC and 656 ETH. DHI has been involved in Bitcoin investments since at least 2019, leveraging local mining operations and collaborations with major crypto mining firms like Bitdeer.

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