Samsung revealed a smart TV lineup with an integrated NFT platform. Samsung’s 2022 smart TVs such as Micro LED, Neo QLED and The Frame will have an NFT Platform app that can be used “for discovering, purchasing and trading digital artwork.
In 2022, the company aims to introduce the first smart TV NFT explorer and marketplace aggregator. The upcoming platform will enable viewers to browse and also trade NFTs without leaving the couch. While it’s unclear exactly which NFT platforms or marketplaces will be included for aggregation, Samsung promised its smart TVs will not tamper with the image quality, keeping the NFT creator’s pre-set values.
Other than integrating NFTs in its products Samsung has been actively investing in NFT and metaverse projects through its venture capital arm, Samsung Next. Recently the firm participated in an investment round for a metaverse gaming platform.
Aside from Samsung, other big companies have also boarded the NFT train. Back in July, Coca-Cola got into NFTs for charitable purposes. A month later, Visa purchased a “CryptoPunk” NFT for $150,000.
