Business

New York digital media company adds Bitcoin to balance sheet

New York based digital marketing and radio station company ,Townsquare Media is the newest business to support cryptocurrencies  with the addition of $5 million worth of Bitcoin added to its balance sheet.

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New York based digital marketing and radio station company ,Townsquare Media is the newest business to support cryptocurrencies  with the addition of $5 million worth of Bitcoin added to its balance sheet.

A filing with the Securities and Exchange Commission disclosing Townsquare’s purchase of Bitcoin was first picked up by Macroscope, a Twitter account which focuses on institutional trading who posted the find.

As per information the company invested a total of $5 million into Bitcoin during the first quarter of 2021 and stated that the Company believes in the long-term potential of digital assets as an investment.

The price of the purchase wasn’t disclosed and Townsquare stated that it recorded an impairment loss of $400,000 resulting from changes to the fair value of its digital asset holdings.

With the price of Bitcoin sliding this year and recently hitting 10-month lows, other companies with big positions in the world’s first cryptocurrency have reported losses due to having the asset on their balance sheet.

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