Manchester City has reportedly suspended a partnership with a new crypto firm after seemingly not doing its due diligence prior to the signing.
Manchester City is currently conducting further investigations regarding 3key Technologies, the crypto firm with which the club signed a deal with. The football club said it would be collaborating with 3key to raise awareness of its reported decentralized finance trading analysis products as a regional partner.
Manchester City is reportedly backing away from the agreement after online searches of the company’s executives had little if any digital footprints, with the information given seemingly unverifiable
Though it is possible that 3key is a company providing legitimate services in the DeFi space and its higher-ups are simply choosing to keep a low profile online, the lack of available information is suspicious. Many high-profile figures were conned into promoting scam token projects during the 2018 ICO boom including actor Steven Seagal and boxing promoter Floyd Mayweather.