Financial companies in Israel are gradually moving into cryptocurrencies like Bitcoin , with two competing credit card firms working on BTC investment and cashback features.
Max and Isracard have signed partnerships with crypto-related platforms in order to allow cardholders to purchase Bitcoin.
Max publicized collaboration with the local crypto broker Bits of Gold to launch a crypto enabled card called MaxBack Crypto.The card will offer cash back opportunities in BTC as well as the option to buy Bitcoin through a clearing agreement Bits of Gold.
Max’s competitor Isracard Group, is one of the biggest credit card companies in Israel, offering credit clearing services to four major credit card brands including American Express, MasterCard, Visa and Isracard.
Isracard is also supposedly announcing a partnership with Israel’s major investment company Altshuler Shaham. Isracard specifically partnered with Altshuler’s crypto-focused subsidiary Altshuler Shaham Horizon to allow Isracard holders to purchase Bitcoin directly via its credit card.
