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Crypto.com becomes official UEFA Champions League partner

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Crypto.com, a prominent player in the cryptocurrency and digital asset space, has announced its official partnership with the UEFA Champions League, one of the most prestigious football tournaments in the world. This significant alliance marks a major milestone for both parties, combining the global appeal of the Champions League with Crypto.com’s innovative financial services.

Under the new partnership, Crypto.com will gain prominent branding opportunities across UEFA’s digital platforms and on-site at matches. This includes exclusive sponsorship rights, which will enhance Crypto.com’s visibility and engagement with millions of football fans worldwide.

UEFA’s Chief Marketing Officer, Guy-Laurent Epstein, expressed enthusiasm about the partnership, stating, “We are thrilled to welcome Crypto.com as an official partner of the UEFA Champions League. This collaboration underscores our commitment to embracing cutting-edge technologies and expanding the global reach of the competition.”

Crypto.com’s CEO, Kris Marszalek, highlighted the synergy between the two organizations. “Partnering with the UEFA Champions League aligns perfectly with our vision of bringing innovative financial solutions to a broad audience. This partnership will enable us to connect with sports enthusiasts and crypto enthusiasts alike, bridging the gap between traditional sports and digital finance.”

As part of the deal, Crypto.com will be integrated into various promotional campaigns and content, providing fans with exclusive offers and engagement opportunities. The partnership also includes in-stadium activations, where Crypto.com branding will be prominently featured.

This collaboration is a testament to the growing intersection between sports and the cryptocurrency industry, reflecting the expanding influence of digital assets in mainstream culture.

Stay tuned for further updates on how this partnership unfolds and the exciting oppo

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Coinbase hit with $300M token listing allegations by Sun and Cronje

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Coinbase is facing allegations of demanding exorbitant fees for token listings, with claims from Tron founder Justin Sun that the exchange requested $330 million to list TRX. Sun stated that Coinbase asked for 500 million TRX tokens, valued at around $80 million, along with a $250 million Bitcoin deposit for custody. These assertions challenge Coinbase’s public stance that asset listings are free, as stated by co-founder Brian Armstrong.

Additionally, Andre Cronje, founder of the Fantom Network, echoed Sun’s sentiments, revealing that Coinbase proposed various listing fees ranging from $30 million to $300 million for listing the Fantom token. In contrast, Cronje noted that Binance charged no listing fees, highlighting a significant disparity in practices between these leading exchanges. Binance has stated that it screens projects but does not impose listing fees, with all fees since 2018 reportedly going to charity.

The allegations have sparked a broader discussion within the cryptocurrency community about the sustainability of centralized exchanges (CEXs) and their listing policies. Critics argue that such high fees could prompt projects to migrate to decentralized exchanges (DEXs), where they might avoid these costs. Simon Dedic, CEO of Moonrock Capital, indicated that a shift towards DEXs seems inevitable as projects grow frustrated with current CEX structures.

The ongoing debate reflects the evolving dynamics of cryptocurrency trading platforms and the challenges faced by both CEXs and DEXs in catering to the needs of developers and investors. If these allegations are substantiated, they could further accelerate the trend of projects seeking alternative avenues for listing and trading their tokens.

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Wiz Khalifa’s X account apparently hacked to promote sham memecoin

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Rapper Wiz Khalifa’s X account was reportedly hacked on November 3, leading to the promotion of a fraudulent memecoin called “WIZ.” The hackers falsely claimed that Khalifa was launching this memecoin for his 35.7 million followers. Initially, WIZ surged to a market cap of $3.4 million shortly after its launch but quickly plummeted to around $8,400 as early investors sold off their holdings.

Blockchain analyst ZackXBT linked this hack to the same individual responsible for a prior attack on Truth Terminal developer Andy Ayrey’s account, which involved promoting fraudulent tokens that netted substantial profits for the hackers. The hacker’s method of gaining control over Khalifa’s account remains unconfirmed.

Despite the swift deletion of the posts promoting the memecoin, concerns linger over the security of high-profile accounts on social media platforms. This incident underscores the need for better protective measures against such cyber threats in the crypto space.

As of now, it is unclear whether control of Khalifa’s account has been fully restored. The case highlights the growing trend of using celebrity accounts to manipulate cryptocurrency markets and the vulnerabilities associated with digital assets.

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Kraken launches licensed crypto derivatives in Australia

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Kraken has launched a licensed broker service in Australia aimed at wholesale clients, marking its entry into the country’s crypto derivatives market. The new service, which became available on November 3, allows institutional and large-scale investors to trade crypto-based derivatives without requiring direct ownership of digital assets. Clients can apply for the service via the Kraken Pro app, which indicates the platform’s commitment to regulatory compliance while expanding its offerings.

The derivatives available through Kraken’s Australian broker include various options with multi-collateral support, enabling clients to manage risks effectively. The service supports collateral in fiat, stablecoins, and other cryptocurrencies, equipping traders with enhanced strategies for asset security. However, Kraken has cautioned potential investors about the inherent risks of trading in derivatives, which can result in losses exceeding initial investments.

This expansion highlights Kraken’s strategy to cater to the growing demand for advanced trading options among institutional clients in Australia. Jonathan Miller, Kraken’s general manager for Australia, expressed that the country has been pivotal in the exchange’s global operations and emphasized the importance of providing a licensed trading environment for advanced strategies.

As the cryptocurrency landscape evolves, Kraken’s move reflects a broader trend of exchanges aligning with local regulations while aiming to attract institutional liquidity. The development indicates a shift towards a more regulated environment for crypto trading, emphasizing the need for compliance and security in the rapidly changing market.

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